Moiz Sunelwala is the founder of Velari Jets, a Dubai-based private aviation brand redefining how ultra-high-net-worth individuals access luxury travel. Blending his entrepreneurial drive with a keen understanding of modern luxury, Moiz built Velari to serve today’s global client someone who values time, flexibility, and a deeply personal experience.
Outside of aviation, Moiz is a multi-venture entrepreneur with interests across digital products, community-building, and international business. He is known for his strong focus on innovation, aesthetics, and meaningful partnerships often finding ways to blend commerce with culture.
Moiz believes the future of luxury lies not in ownership, but in intelligent access and is on a mission to help clients experience that shift, one flight at a time.
Luxury travel is evolving — not in speed, but in mindset.
In a world where high-net-worth individuals increasingly measure wealth in time, privacy, and personalization, private aviation is undergoing a quiet transformation. The narrative is shifting from “What jet do you own?” to “How seamlessly can you access what you need, when you need it?”
At Velari Jets, we’re seeing a clear trend: clients today prefer access over ownership.
Why the shift?
Owning a jet was once the ultimate status symbol. But with it came headaches hangar costs, crew management, regulatory compliance, and unpredictable maintenance issues. For the modern luxury client, flexibility is more valuable than possession.
This is especially true for globally mobile families, entrepreneurs, and executives who travel between major hubs like Dubai, London, Mykonos, and the Côte d’Azur. They want the freedom to choose the aircraft that suits each mission — a light jet for a quick business hop, a long-range jet for a transatlantic retreat — without being tied to a single asset.
What does this mean for the industry?
It’s not just a shift in preference. It’s a shift in philosophy.
The new luxury client isn’t interested in buying metal they’re buying moments. Their expectations are no longer transactional. They want service that’s intuitive, personal, and deeply aligned with their lifestyle.
From curated onboard experiences to jet access that complements their real estate, art, and wellness routines aviation today is part of a broader ecosystem of intentional luxury.
Technology is amplifying this shift.
With AI-driven routing, dynamic empty-leg offers, and predictive concierge services, operators can now anticipate client needs before they arise. Jet access is being streamlined — digitally and operationally — to match the standards of the luxury hospitality industry.
At Velari Jets, we’re not trying to be the biggest. We’re building a brand that understands what travel means to people at this level. For some, it’s about control. For others, escape. And for a growing segment —it’s about impact.
Sustainability is part of the conversation.
Even our wealthiest clients are asking, “How green is this?” They want to fly with intention.
That means carbon offsetting, transparent operations, and options like Sustainable Aviation Fuel. We see this as an opportunity, not a challenge to reimagine private aviation as responsible luxury.
The future?
I believe the future of private aviation will be defined by networks, not fleets. By relationships, not reservations. And by a new kind of luxury one that’s quieter, smarter, and more human.
Because ultimately, luxury isn’t just about where you fly. It’s about how you feel when you arrive.








